MINORS

ADVERTISING
JMC 221, Advertising and Continuity Writing
JMC 245, Fundamentals of Advertising
JMC 415, Advertising Strategy and Execution
JMC 425, Advertising Campaigns
and two of the following:
     JMC 241, Graphics of Communication
     JMC 383, Advertising Layout and Design
     JMC 385, Advertising Media Planning
     JMC 408, Advertising Research
     JMC 445, Advertising in Modern Society

JOURNALISM
JMC 101, Media Literacy
JMC 245 Advertising Campaigns
     or JMC 445, Fundamentals of Advertising or Advertising in Modern Society
JMC 330, Fundamentals of Public Relations
JMC 404, History of American Journalism and Mass Communications
JMC 402, Law of Mass Communications
and one of the following:
     JMC 432, Corporate and Instructional Video
     JMC 436, International Communications
     JMC 455, Women, Minorities and the Mass Media
     JMC 461, Web Strategies

JOURNALISTIC WRITING
JMC 101, Media Literacy
JMC 201, News Writing I
Six hours from:
     JMC 340, Basic Broadcast News
     JMC 301, News Reporting II
     JMC 305, Copy Editing
     JMC 430, Magazine Article Writing
     JMC 461, Web Strategies, and
     JMC 414, Reporting Public Affairs
and one three hour 300/400 level JMC elective.

PUBLIC RELATIONS
JMC 201, News Writing 1
JMC 241, Graphics of Communication
JMC 301, News Reporting II
JMC 330, Fundamentals of Public Relations
JMC 437, Public Relations Writing JMC
JMC 438, Public Relations Case Studies