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Management Major
Managers play a critical role in organizations of every size and type. The management major is for those students who would like to become future managers in business, government, and the non-profit sector. People who plan to establish their own firms or to become part of a family owned firm also pursue a management major. Course work in this major helps individuals learn to: communicate accurately; motivate, lead, and develop others; structure organizations capable of meeting both profit and social responsibility goals; solve managerial problems; and develop and execute successful business strategies.
The Health Care Management concentration major focuses on the management, financing, and economics of the health services sector.
- Students with a minor in entrepreneurship learn basic knowledge of the entrepreneurial process and new venture management.
- Students with a minor in Human Resource Management develop the knowledge and skills necessary for management of the human resource function including: staffing, compensation and benefits, training, performance management and managing employee and labor relations.
Marketing Major
Marketing is an indispensable activity for profit and nonprofit organizations worldwide. The Marketing Major teaches students how to help an organization accomplish its objectives by identifying customer or client needs and responding to them creatively by developing marketing programs for the organization's goods and services. Because of its critical role in the success of all types of organizations, marketing represents a promising career path with many outstanding opportunities. The marketing major prepares students for a variety of careers in marketing such as product or service development, advertising, marketing management, marketing research, or sales. Marketing course work encompasses both behavioral and quantitative aspects of marketing products, services, and ideas in a global marketplace.
Management Information Systems
The Management Information Systems (MIS) major is an area of study that bridges the worlds of business and computer systems. The major provides students with the educational background and skills to understand how organizations rely on information systems to support their day-to-day activities and long-term strategies and how these tools can be used to gain a competitive edge. As an MIS major you will learn about computer hardware and software, database design, data communication, electronic commerce, systems analysis and design methodologies, behavioral issues and the business and administrative context within which information systems are used.
Students interested in careers in information systems develop skills leading to careers in application design, systems analysis and design, programming, database development and administration, telecommunications, network administration, and project management. Individuals entering the program with a more technical background can use the MIS degree to become the designer and manager of small and large networks. The MIS area also offers a double major option with the management area. With one extra semester of coursework the student can have a double major in management and MIS. Web development and electronic commerce also offer career paths for interested individuals. Finally, some people find interesting careers in marketing and/or selling technology.
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