FAQ About Online Branding

Beginning in August 2015, MU will start rolling out a new look for the university branded sites.

Why is this change happening?

Since 2005, the Marshall University website has been through several design iterations.  Over time, a lot of work has gone into each of these redesigns, including work that focuses on the “main” Marshall page as well as individual college or department sites. This new redesign project focuses on updating and improving the core design philosophy, online branding, and user experience.  Additionally, these design changes bring us additional Section 508 accessibility compliance, and improves the responsive design nature that adapts to the device a user is visitor is using, preventing the need to maintain separate mobile or tablet versions of content.

What does the new design look like?

Several sites have already been launched with the new branding in place, providing you the opportunity to familiarize yourself with the design.Sites available with the new branding are listed and linked from the Online Branding Standards and Resources site.The design focuses on clear, readable type, margins that ease readability and draw attention to important text, and consolidate University branding so that it is similar across a variety of sites.Along with the launch, an Electronic Branding Guide is being made available to use as a reference when building your own content.

When will my site be included in the new design?

The top level site, several sub pages, and college sites are being migrated simultaneously and will launch in early in January 2012.A standard WordPress theme incorporating the new branding is being made available to all sites using the content management system.Additionally, an HTML template is also available for download that provides a stem site that includes the new branding.All of these resources are being made available at the Online Branding Standards and Resources site.

The Enterprise Applications team will be providing assistance to those sites not included in the initial launch as these sites are moved to the new theme.

I am a site editor, what control do I have over the look of my site?

You have complete control over the content of your site. Design elements, limitations and restrictions are covered in detail in the Electronic Branding Guide.

I have a question that isn’t addressed here, how can I get help?

We have established an email address that can be used if you have questions or concerns not addressed here.   Email webfeedback@marshall.edu, and we will respond to your concern as soon as possible.   You may also always contact the IT Service Desk for assistance with any web related issue.

Thank you, and we look forward to a successful launch.