{"id":825,"date":"2016-03-15T10:01:29","date_gmt":"2016-03-15T14:01:29","guid":{"rendered":"http:\/\/www.marshall.edu\/jmc\/?page_id=825"},"modified":"2016-03-15T10:01:58","modified_gmt":"2016-03-15T14:01:58","slug":"health-care","status":"publish","type":"page","link":"https:\/\/www.marshall.edu\/jmc\/health-care\/","title":{"rendered":"Health Care Public relations Master\u2019s emphasis"},"content":{"rendered":"<div class=\"w-full xl:container mx-auto px-6\">The School of Journalism and Mass Communications offers a flexible graduate program in journalism and mass communications with a health care public relations area of emphasis. The program accommodates persons with or without an undergraduate degree in journalism and with or without mass communications or professional public relations experience. Career interests should include public relations positions in health care organizations or agencies that work on public relations health care campaigns.<\/p>\n<p>The W. Page Pitt School of Journalism and Mass Communications offers a\u00a0<strong><a href=\"http:\/\/www.marshall.edu\/jmc\/files\/2013\/11\/HealthCarePRflyer.pdf\">Health Care Public relations Master&#8217;s emphasis<\/a><\/strong>. \u00a0This 30-hour area of emphasis covers public relations campaigns for medical services and organizations (both internal and external audiences; research, planning, communicating, and evaluating), writing and other public relations tactics for health care audiences, the use of public relations in the health care setting in time of crises, media relations in health care, privacy laws, budgeting, and the use of social media in health care organizations.<\/p>\n<h2><strong>Required courses:<\/strong><\/h2>\n<ul>\n<li>JMC 600\u2014Proseminar in Graduate Studies<\/li>\n<li>JMC 601\u2014Theory of Mass Communication<\/li>\n<li>JMC 602\u2014Mass Communications Research<\/li>\n<li>JMC 604\u2014JMC Law and Ethics<\/li>\n<li>JMC 612\u2014History of Mass Communication<\/li>\n<li>JMC 620\u2014Public Relations in Health Care<\/li>\n<li>JMC 539\u2014Public Relations Campaign Management<\/li>\n<li>JMC 501\u2014Multi-Media Writing (required if no JMC background)<\/li>\n<li>CL 105\u2014Medical Terminology (required if no background in health care)<\/li>\n<li>EDF or PSY 517\u2014Statistical Methods\/Intermediate Behavioral Statistics<\/li>\n<\/ul>\n<h2><strong>Choose remaining required hours from:<\/strong><\/h2>\n<ul>\n<li>JMC 537\u2014Public Relations Writing<\/li>\n<li>JMC 641\u2014Web\/Online Strategies<\/li>\n<li>CMM 574\u2014Health Communication<\/li>\n<li>HCA 600\u2014The Health Care System<\/li>\n<li>HCA 640\u2014The Health Care Professional\u00a0OR<\/li>\n<li>HCA 655\u2014Health Care Marketing<\/li>\n<li>JMC 508\u2014Strategic Communications Research<\/li>\n<\/ul>\n<p><strong>Admission to the master\u2019s programs requires:<\/strong><\/p>\n<ul>\n<li>a completed admission form,<\/li>\n<li>an earned bachelor\u2019s degree, and<\/li>\n<li>a 3.0 undergraduate gpa (on a 4.0 scale) and a total score of 370 on the Graduate Record Exam (GRE), OR<\/li>\n<li>a 2.5 to 2.99 undergraduate gpa (on a 4.0 scale) and a total score of 396 on the GRE.<\/li>\n<\/ul>\n<p><em>Make your mark. Leave your legacy.<\/em><\/div>\n","protected":false},"excerpt":{"rendered":"<p>The School of Journalism and Mass Communications offers a flexible graduate program in journalism and mass communications with a health care public relations area of emphasis. The program accommodates persons with or without an undergraduate degree in journalism and with or without mass communications or professional public relations experience. Career interests should include public relations [&hellip;]<\/p>\n","protected":false},"author":255,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-825","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.marshall.edu\/jmc\/wp-json\/wp\/v2\/pages\/825","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.marshall.edu\/jmc\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.marshall.edu\/jmc\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.marshall.edu\/jmc\/wp-json\/wp\/v2\/users\/255"}],"replies":[{"embeddable":true,"href":"https:\/\/www.marshall.edu\/jmc\/wp-json\/wp\/v2\/comments?post=825"}],"version-history":[{"count":0,"href":"https:\/\/www.marshall.edu\/jmc\/wp-json\/wp\/v2\/pages\/825\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.marshall.edu\/jmc\/wp-json\/wp\/v2\/media?parent=825"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}