Elizabeth Alexander Department Chair, Professor of Marketing Marketing, Management Information Systems, & Entrepreneurship CH318 304-696-2686 alexanec@marshall.edu Visit Website Biography Elizabeth Alexander received her PhD at the University of Kentucky in 2000. She has been a Marketing Professor for the Lewis College of Business at Marshall University since 1997. Currently she is the Chair of the Department of Marketing, Management Information Systems, and Entrepreneurship. Elizabeth’s work has been published in journals such as the Journal of Global Scholars of Marketing Science. She has served on the DBA Task Force and the University Institutional Review Board. Dr. Alexander was the Coordinator of Recruiting and Retention for the college. Education InformationPhD, University of Kentucky, 1995MBA, Marshall University, 1989BBA, Management, Marshall University, 1983Courses TaughtMKT 340: MKT Concepts and ApplicationsMKT 341: Integrated MKT CommunicationsMKT 349: Prin. Domestic TransportMKT 400: Social Media MarketingMKT 442: Market ResearchMKT 465: Strategic MarketingMKT 511: Marketing and ManagementSelected PublicationsAlexander, E. C., Mader, D. R., Mader, F. H. (2019). Using social media during the hiring process: A comparison between recruiters and job seekers. Journal of Global Scholars of Marketing Science, 29, 78-87.Research InterestsArts marketing, Consumer's perceptions of robots and artificial intelligence, Services marketing, Servicescape, and Sustainable fashionExperienceMarketing Professor Marshall University, 1997 to PresentGraduate Teaching Assist. University of Kentucky 1991